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The BOOM Blog

Three Simple Steps to Customer Happiness

Posted by BOOM Group on November 15, 2018

When reaching out to clients, always ask if the communication is meaningful, memorable and personal.

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Topics: Loyalty Partner

3 Ways To Setup a Successful Brand Partnership Program

Posted by BOOM Group on October 4, 2018

A Brand Partnership Program (BPP) is a powerful tool. 

Joined with a targeted and engaged audience, this is an efficient, flexible and winning combination for customer acquisition and retention, to build awareness and keep your brand top of mind through the buying cycles. (To learn more about and how to select a Brand Partnership Program Click Here).

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Topics: Loyalty Partner

Acquire and Retain Customers Through Loyalty Programs

Posted by BOOM Group on August 1, 2018


Brand partnership programs (loyalty programs) get your brand in front of an expansive, yet targeted, audience. Like other loyalty programs, they offer the opportunity to target, acquire and retain customers who have a significant influence on your brand’s revenue stream. 

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Topics: Loyalty Partner, Loyalty Program

How Your Offer Impacts Your Customer's Journey

Posted by BOOM Group on July 31, 2018


So, you’ve come up with a great promotion (or series of promotions) to run in a loyalty program that you’ve carefully selected. The design looks great, you've indicated your expected ROI for the campaign, it’s trackable so you can monitor your return and you’ve scheduled the campaign for a set period of time. All that is left to do is press ‘Go’! Or is it?

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Topics: Loyalty Partner

4 Types of Offers that Attract Customers

Posted by BOOM Group on May 8, 2018

As a business, partnering with a membership program is a great promotional strategy to get in front of a large and engaged audience looking for a reason to use your products and services. There are many options when it comes to creating great incentives or offers to drive business to your location. But how do you ensure your offer is strong enough that members take you up on it? We’ve put together a list of four tried-and-true types of member program offers for participating retailers.

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Topics: Loyalty Partner, Loyalty Program

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The Boom Group Membership Loyalty Rewards Program was created to increase loyalty and retention for our member companies and organizations. Just as important, it’s been structured to offer incredible value and outstanding benefits to our merchant partners.

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